Salesforce Sales Process – From Lead to Contract
It covers how leads are captured, nurtured, converted, and how they progress through opportunities, quotes, orders, and contracts. It also explains B2B vs B2C scenarios. 1. Lead Generation & Management Leads can be captured from multiple sources such as Web-to-Lead forms, social media campaigns, events, referrals, advertisements, cold calls, or purchased lists. The ‘Lead Source’ […]
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